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Commercial Awareness
Employers value people who understand the business context of their work. This knowledge sets you apart and opens doors.
What You Will Learn
- ✓How to analyse and understand any company's business model
- ✓Techniques for staying informed about your industry
- ✓How to think strategically about your organisation
- ✓Ways to identify and communicate the value you create
"The purpose of a business is to create and keep a customer."
— Peter Drucker
Lessons
1
How Your Company Makes Money
Understand your employer's business model and revenue streams.
2
Understanding Your Industry
Learn the competitive landscape and trends shaping your sector.
3
Thinking Like a Business Owner
See beyond your role to understand the bigger picture.
4
Adding Value
Identify opportunities to contribute beyond your job description.
Each lesson takes approximately 10-15 minutes to complete.